Journal of fundamental and applied researches


2016. №2, pp. 32-38

Molchanova Elena E. - Candidate of Pedagogical Sciences, Astrakhan State University, 414056, Russia, Astrakhan, 20a Tatishchev st,

Any text, implementing hidden or apparent aims, direct author’s intentions, to any extent has an effect on particular audience. Therefore, any text is aimed at a public reaction in the form of a speech act or a non-speech act. That is particularly the case with argumentative texts that are aimed at an interlocutor’s (a recipient’s) backup or shift in attitude, which is a communicative after-effect in and of itself. A communicative after-effect gives impulse to another one that may turn out to be unexpected, unusual, constructive or destructive. So much the great responsibility is placed on the argumentative texts that are presented as publicistic articles in Mass Media: the effect of the last-mentioned one is almost pervasive. The impacts - bringing out the best in every person and society or, vice-versa, destructive for them - are determined by either an author’s rhetoric or sophistic approach. In the present article text is analyzed with respect to a compliance status of an argumentative, publicistic one; requirements of a rhetoric approach to communication (even in the monologue format), which are true respect for audience by providing relevant examined natural arguments that feed critical thinking and give a chance to reach own conclusions.

Key words: факт, аргумент, риторика, автор, адресат, мышление, журналистика соучастия, публицистическая статья, аргументативный текст, естественные аргументы, fact, argument, rhetoric, author, audience, way of thinking, participatory journalism, publicistic article, argumentative text, natural arguments