HUMANITARIAN RESEARCHES

Journal of fundamental and applied researches

2014. №3, pp. 40-45

Makushin Alexander B. - director of television, Lomonosov Moscow State University, 119991, Russia, Moscow, GSP-1, Leninskie Gory, McUchin@mail.ru

Article is devoted to an important stage of development of television news journalism. In this work the situation which has developed in modern television production, in connection with rapid development of "new" media is analyzed, options of adaptation of traditional information technologies in the conditions of fight for audience are considered.

Key words: конвергенция, информационный формат, информационный контент, интернет-журналистика, телевизионное производство, convergence, information format, information content, Internet journalism, television production

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